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Proofing Checklist

  • PDF Download Download a printable PDF of this checklist

  • Check proofs for accuracy against laser prints and mock-ups:
    • Are all pages included in the proof?
    • Are the pages in the proper order & page numbers correct?
    • Are all images/photos included and in proper placement?
    • Measure the final trim size and check folds for accuracy.
  • Check for image quality and color accuracy:
    • Are photos cropped correctly? Are all photos facing the proper direction?
    • Do photos & graphics have good contrast?
    • Check color placement & color consistency throughout the pages. If you have received a color accurate proof, are the colors correct?
  • Check general accuracy of fonts, bleeds, and crossovers:
    • Are all fonts correct?
    • Is the text crisp & spaced properly?
    • Are the margins & page alignment(s) correct?
    • Are there any missing characters or broken type?
    • Verify that bleeds extend beyond the trim marks.
  • Highlight hickeys and misc. scratches:
    • Are there dust spots, printing marks, or dirt marks?
  • Double check set-up and print specifications:
    • Verify any finishing elements like die-cuts, embossing, foils, varnishes, etc.
    • Confirm the weight and color of the final paper stock.
    • Check indicia for accuracy (if item is used for mailing).
 
 
Enjoy the Process